Since Spotify built Spotify Connect we thought it would be great to offer this experience to connect your Spotify account inside Musixmatch and enjoy your playlists with lyrics. After we integrated lyrics into Spotify Desktop’s UI we’ve seen insane usage inside the desktop and we got tons of requests to add lyrics into mobile too. But streaming and Spotify in particular are moving consumers from local music to music streaming. We started Musixmatch as a music player by letting users play their local tracks and enjoying them with Lyrics. What’s the thinking behind the new feature? This feels like an overdue move considering music downloads are being replaced by music streaming. You’re announcing a new version of the Musixmatch mobile app with Spotify integration. It’s literally a growth hack and is getting users super engaged. We’ve made the same on iOS (although the nature of the OS is totally different) by Supporting Apple Music through the notification widget.
#Musixmatch lyrics player 10 android
Android is driving lots of traffic due to the nature of our Floating experience which lets lyrics pop up anytime you play anything from any music streaming service. We don’t have a budget for acquiring users. You seem to be on a significant growth spurt right now, having grown MAUs over 300 per cent in the last year. On iOS, for example, this involves using the notifications widget in order to display Musixmatch lyrics alongside Apple Music. This has seen the company’s 30-strong engineering team find rather ingenious, albeit hacky, ways of getting Musixmatch’s lyrics to appear overlaid on and synced with third-party music apps, rather than forcing users to stay within the Musixmatch app itself and rely solely on their own local music library.
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In a Q&A with Ciociola (a lightly edited version is published below), he attributes this recent traction to what he deems to be a number of “growth hacks”. Musixmatch hasn’t raised any further funding since and says it has no immediate plan to do so. That’s up from 10 million downloads at the turn of 2013 when the U.K./Italian startup raised its most recent funding round of $3.7 million, which brought total funding to $8.1 million. More impressive still, this equates to 30 million monthly active users (MAUs), and 5 million daily active users (DAUs), while downloads across all platforms now total 50 million. However, when founder and CEO Max Ciociola pitched me an array of Musixmatch news earlier this week, including newly added support for Spotify login and playback within the startup’s updated iOS and Android apps, one tidbit stood out: In terms of monthly users, the company has grown over 308 per cent in the last year, making 2015 a break out year for five year old Musixmatch and perhaps something that has been a long time coming. The company originally pitched itself as an ‘IMDB for song lyrics’ and differentiates from a number of competing lyrics sites by being fully licensed and having the blessing of music publishers. I tend to shy away from trumpeting a startup’s metrics on their behalf or covering incremental app updates, but it has been a while since I heard from Musixmatch.